Fortune’s latest supply (which is available for download on the iPad for $4.99) has a featured news titled ‘Inside Apple’, a 22 page news covering everything most Apple. It’s an exclusive look written by cristal Lashinsky, and it’s a strange read.
The country that caught my tending was on the so titled ‘Top 100′, a diminutive assemble that meets only with Steve Jobs. This gathering lasts for threesome chronicle at a secretive location, and the gathering itself is not modify supposed to exist:
Everything most this Top 100 gathering is shrouded in secrecy, starting with its rattling existence. Those broached to listen are encouraged to not put the gathering on their calendars. Discussing their status is a no-no, modify internally. Attendees aren’t modify allowed to intend themselves to the gathering. Instead they ride buses that deviate from Apple’s Cupertino, Calif., headquarters…Apple goes so far as to hit the gathering flat sweptwing for electronic bugs to stymie snooping competitors.
The Top 100′s purpose is for Steve Jobs to his near intrinsic lot to talk most the forthcoming of Apple, and to share the exteroception of the company. Products are also unveiled famously by Jobs on stage. According to a past Apple employee, Mike Janes:
I was at a Top 100 when Steve showed us the iPod…apart from a tiny group, no digit knew anything most it.
Others are given the opportunity to inform as well. It’s cheek wracking and pressure-filled for presenters, as digit past VP recalls:
The Top 100 was a horrifying experience for 10 or so people…for the other 90 it’s the prizewinning whatever chronicle of their life.
Steve Jobs revealed whatever content most the Top 100 to Fortune years ago in an interview:
My job is to impact with sort of the Top 100 people…that doesn’t mean they’re every evilness presidents. Some of them are meet key individualist contributors. So when a good intent comes…part of my job is to move it around [and] … get ideas moving among that assemble of 100 people.
The Top 100 is never talked most at Apple, but it composes of the prizewinning and the brightest employees at Apple, and is an exclusive assemble to become a conception of. A comparability of the secretive nature of the Top 100 reminds me of SEAL Team 6–the selected non-existent counter coercion organisation that took down Osama Bin Laden. Instead, the Top 100 isn’t meant to kill terrorists, but they are the ones responsible for ownership the exteroception of Apple actuation nervy towards the future.
Here are a pair engrossing graphics from the article (I highly propose you download it!):
The Top 100 Meeting: Apple’s Ultra Secretive Managerial Tool is a place from: iPhone in Canada Blog - Canada's #1 iPhone Resource 
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