Update 1: Founder of Flip, Jonathan Kaplan talks to ATD’s Kara Swisher most the modify of his ‘baby’: (requires Flash):
Less than digit years past Cisco purchased Pure Digital Technologies, the concern of the Flip recording camera for meet low $600 meg dollars. Cisco declared today they are movement down the Flip acquisition to refocus on its networking business.
The Flip recording camera was elegant when it was declared because it offered HD videos in your pocket. Small and portable, what could be better? That is until smartphones such as the iPhone 3GS got digital recording attractive capabilities. The iPhone 4 can today verify 720p video, which rivals and surpasses some Flip camera. Why circularize multiple devices when you can meet hit one? The prizewinning camera is the digit with you, right?
Apple constituted the Flip Video’s success and had them in their sights. Steve Job compared the Flip Video versus the ordinal generation iPod Nano, that debuted in Fall 2009 at the “It’s Only Rock and Roll” keynote. Here’s what Steve announced, with his “one more thing…” (fast nervy to 1:15):
“…and this market’s really exploded–and we want to intend in on this.”
With the cheaper price and higher hardware capacity, Apple made it explicit they were targeting Flip Video. Why would consumers acquire the Flip, when recording would become “free” with the iPod Nano (plus it was an iPod, FM transmitter, etc)?
Steve Jobs killed Flip Video cameras, along with the phylogenesis of camera and recording profession in smartphones and digital cameras.
I never was fascinated in Flip recording cameras, but I do see how they became popular. Evangelist Gruber predicted the demise of the Flip years ago–at the time, nobody saw this coming. Today, the free market speaks leaps and bounds, and it became clear to Cisco ownership the Flip drifting would not be worth their time.
Press promulgation below:
SAN JOSE, CA–(Marketwire – April 12, 2011) – As part of the company’s broad organisation to reorient its operations, Cisco (NASDAQ: CSCO) today declared that it module opening aspects of its consumer businesses and realign the remaining consumer playing to hold four of its five key company priorities — set routing, change and services; collaboration; architectures; and video. As part of its plan, Cisco will:
- Close down its Flip playing and hold current FlipShare customers and partners with a transformation plan.
- Refocus Cisco’s Home Networking playing for greater gain and connection to the company’s set networking infrastructure as the network expands into a recording papers in the home. These industry-leading products module advise to be acquirable finished retail channels.
- Integrate Cisco umi into the company’s Business TelePresence product distinction and operate finished an enterprise and assist bourgeois go-to-market model, consistent with existing playing TelePresence efforts.
- Assess set recording profession combining of Cisco’s Eos media solutions playing or another market opportunities for this business.
“We are making key, targeted moves as we reorient dealings in hold of our network-centric papers strategy,” said Evangelist Chambers, Cisco chair and CEO. “As we advise forward, our consumer efforts module pore on how we support our enterprise and assist bourgeois customers behave and modify their offerings for consumers, and support secure the network’s knowledge to have on those offerings.”
$600 meg dollars, gone. Don’t you love how alacritous profession is evolving?
[GigaOM via Marketwire]
[Update] How Steve Jobs Killed the Flip Video Camera is a post from: iPhone in Canada Blog - Canada's #1 iPhone Resource 
By Find Store Sales
ไม่มีความคิดเห็น:
แสดงความคิดเห็น